What are some examples of C2C sites? In a nutshell, a C2C site is an eCommerce portal that enables retailers and vendors to sell each other products and services via a secured online system. C2C sites usually come with their online storefront where both parties (retailer and vendor) can display their products and services for sale. These sites work best in conjunction with affiliate systems that provide merchants with C2C links and banners so that the online seller can advertise their products or services.
There are many examples of c2c sites but let us look at a few. One is an online travel site where travel-related items such as hotel rooms, travel guides, etc. can be sold.
Platform that connects eCommerce
There are c2c examples like platforms that connect eCommerce shops, boutiques, restaurants, stores, etc. This kind of site would not only allow eCommerce shop owners to earn money through their online businesses but also give them an avenue to showcase their products and services to a larger audience. The site owners also have the advantage of earning more if their customers find their products useful and entertaining.
Drive Traffic to Websites
There are many ways to drive traffic to websites, these sites have the potential of generating more income for their owners. So what are some ways of driving traffic to these sites? The first way is through affiliate marketing. This means that site owners would sign up with affiliate marketing programs and drive traffic to their c2c sites. For instance, you can drive traffic to your site through banner ads, text links, banners, and so on.
The second way is through contextual advertising. This means that site owners would place relevant ads that match their content to different user bases. For instance, ads that display on c2c sites aimed at salespeople can be placed on sites that are meant for children’s learning.
Search Engine Optimization
One of the most effective ways of driving traffic to these eCommerce sites is through search engine optimization. This means that site owners would optimize their sites for better search engine rankings. There are many software tools and eCommerce site owners can avail themselves of to improve the rankings of their websites. Examples of SEO include things like keyword research, keyword placement, link analysis, image optimization, blog optimization, and more.
eCommerce sites do not only sell products and services. Some offer platforms for social networking. Some have discussion forums. Some have photo galleries. Others still have gaming sites. Whatever they may be, all of these sites still sell a product or service.
In general, when an eCommerce site has these three elements, it is already considered a c2c site. It is up to the site owner whether he makes the site a pay-per-click (PPC) site or a CPA. If he chooses to make it a PPC site, he will have to advertise his products and services via search engines and ads in Google and other places. He will also have to attract visitors through article marketing, blogs, and so on.